10 years and 4 stars: “It’s a matter of trust”

National Military Family Association - 4 Star CharityWhen choosing an organization to support, donors tell me over and over again “it’s a matter of trust.”

The phone calls I receive as a fundraiser usually start like this: “I was researching an organization on Charity Navigator and saw that the charity is not using donations for the things they say they are. I saw your name and top rating, and decided I would donate to you instead.” Each time I hear that, it reinforces how important it is that our donors trust in us, and that we continue to earn that trust.

We devote a great deal of time and energy tracking our funds and reporting the impact our donors have on military families. If something works well, we expand it. If it doesn’t, we go back to the drawing board to make it better. We strive to do things as efficiently as possible, without lowering the high standards we owe to the military families who rely on us. This commitment over decades of service has helped us develop and nurture trusting relationships with our donors.

As a result of our hard work, the National Military Family Association recently received Charity Navigator’s coveted 4-Star rating for our 10th consecutive year. Charity Navigator is America’s largest and most-used independent evaluator – or “watchdog” – of charities. We’re proud to be among the 1% of charities rated that have ever received 10 or more straight years of this top rating.

We strive to be good stewards of the trust placed in us by military families and donors who want to help. Our Executive Director, Joyce Raezer said it best: “Military families are our Nation’s families, and it is our duty to protect and serve them, as they do for us on a daily basis. We look forward to continuing our mission in 2013 and encourage all Americans to take part in it with us.”

To our donors – a big “thank you” for your ongoing support and trust. We realize that there are so many worthy causes you can support. We’re grateful you choose to put your trust in us and make your donation to our Association. If you’re looking for a charity worthy of your support, learn more about our Association and check out our rating on Charity Navigator. I look forward to speaking with you!

anniePosted by Annie Morgan, Development and Membership Deputy Director at the National Military Family Association

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